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Whiteboard Strategies Moonello

Join the league of leading Michigan businesses in diverse industries making a serious impact!

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Navigating the Digital Landscape: Complex, but Crucial for Success

You started your business for a reason, and that reason likely had nothing to do with becoming a software developer or a digital marketing master.

This is why we got into business - to give businesses like yours the support you need to thrive.

At the core of your business is a vision, not the complexities of software development or digital marketing. Moonello exists to lift this burden, ensuring these critical elements enhance rather than overshadow your mission.

Our services, from Software Development to comprehensive Digital Marketing, are designed to seamlessly integrate with your business goals. We replace makeshift solutions with professional, efficient strategies, propelling your business to thrive in a digital-first world.

Let Moonello be your partner in this transformative journey, where technology meets ambition.


Enhance Business Efficiency and Visibility

Integrating custom software and targeted digital marketing strategies streamlines your operations and boosts your online presence. Our bespoke software solutions ensure seamless internal processes, while our digital marketing services elevate your brand's visibility across various digital platforms.

Secure a Market-Leading Position

Leverage our unique blend of software development and digital marketing expertise to outpace your competitors. By combining innovative software solutions with cutting-edge marketing tactics, we position your business at the forefront of industry trends, ensuring you stay ahead in a competitive market.

Cost-Effective Growth and Scalability

Our custom software development is designed for scalability, supporting your business's growth trajectory. Complemented by strategic digital marketing, this approach not only anticipates future expansions but also optimizes marketing spend, ensuring a cost-effective path to scaling your operations.

Adaptability in a Dynamic Marketplace

Embrace flexibility with software that adapts to evolving business needs and marketing strategies that respond to changing market dynamics. Our approach to software development and digital marketing ensures your business remains agile and responsive, ready to capitalize on new opportunities.

Boost Employee Performance and Engagement

Empower your team with custom software that enhances their work efficiency and digital marketing strategies that engage them with your brand's mission. Improved toolsets and clear brand messaging not only increase productivity but also foster a more engaged and motivated workforce.

Unique Competitive Advantage through Innovation

Gain an edge with bespoke software tailored to your unique business needs, coupled with innovative digital marketing strategies. This dual approach not only differentiates your services in the marketplace but also creates new avenues for customer engagement and retention.


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Wellstat logo-white
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Tailored Expert Guidance

Experience personalized support from our seasoned experts who understand the nuances of both software development and digital marketing. Your dedicated account manager will serve as your primary point of contact, ensuring a smooth, collaborative, and friendly project journey.

Comprehensive Project Documentation

Expect meticulous documentation encompassing every aspect of your project, from code to digital marketing strategies. Our documentation suite includes Software Requirement Specifications, Agile Roadmaps, Testing Documents, User Experience Designs, Solution Architecture, and Digital Strategy Plans, ensuring clarity and precision throughout the project lifecycle.

Structured Project Roadmap

We align our software and marketing efforts with your unique business model and internal processes. Our annotated project plan outlines a clear path for development and marketing activities, ensuring they complement rather than overhaul your existing operations.

Regular Progress Meetings

Adhering to the Agile methodology, we engage in weekly meetings to synchronize project developments. These sessions include progress demonstrations and discussions on upcoming tasks, ensuring transparency and alignment with your team on both software and marketing fronts.

Interactive Training Modules

To facilitate a smooth transition, we provide comprehensive video training modules. These cover the management of software applications and digital marketing tools, ensuring your team is well-equipped to take over post-project, with step-by-step guidance on using platforms like Contentful, Stripe, and others.

Collaborative Project Workspace

A secure, shared cloud-based project folder will be established, and accessible to all project stakeholders. This collaborative space is vital for keeping everyone updated with the latest information and resources, ensuring consistent progress in software development and digital marketing initiatives.

Revolutionizing Sports Management: The Future of Tournament Organization

Moonello has developed a groundbreaking ERP web application, engineered to streamline the complex world of sports tournament administration. This robust platform serves as the backbone for managing various aspects of hockey tournaments, simplifying tasks that were once cumbersome and time-consuming. From seamless tournament registrations to comprehensive management of team data, and from efficient approval of game scores to providing detailed metadata like league information and tournament rules, our application is a one-stop solution for administrators. Designed with security and technological sophistication in mind, it ensures a smooth, efficient, and reliable experience for the admins, setting a new standard in sports tournament management.

Centralized Data Management
Improved Operational Efficiency
Streamlined Tournament Administration
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Youth Sports ERP System Moonello

Driving Digital Transformation: Unveiling the Future of Automotive Online Experience

Moonello is thrilled to unveil our latest project, a comprehensive website overhaul for a prominent tier 1 auto supplier. Collaborating with the esteemed communications agency Telemetry, we've propelled this client into the forefront of digital innovation. The website now boasts responsive design, ensuring seamless viewing on any device, and is enhanced with advanced event tracking capabilities for better user engagement analysis. Our team meticulously integrated updated SEO strategies to elevate the site's visibility. Complementing these technical improvements, the site features captivating imagery and detailed information on the latest engineering products and services, reflecting the cutting-edge nature of the auto supplier's offerings.

Responsive Design
Enhanced User Experience
Updated Product Showcasing
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IAC Group assembly line

Revolutionizing Art Engagement: A New Era in Museum Interaction

Moonello is proud to unveil a pioneering web application that redefines the way art enthusiasts interact with cultural institutions. We embarked on a unique collaboration with a renowned design studio to bring this vision to life. Our expertise in backend technology development was crucial in integrating the app with a specialized non-profit CRM system. This integration has transformed the user experience, offering seamless membership renewals, effortless donation processes, and intuitive event discovery and ticket purchasing. This application is not just a technological feat; it's a gateway to enriching the cultural and artistic engagement of its users, connecting them more deeply with the world of contemporary art.

Seamless Membership Management
Integrated User Experience
Strengthened Community Connection
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Museum Web App

Bringing Fintech Vision to Reality: Crafting a Prototype that Fuels Investment

Moonello took on the ambitious task of transforming a fintech concept into a tangible, functioning prototype. Our journey began with designing an intuitive user interface, ensuring that every interaction within the platform was seamless and user-centric. We then crafted the user experience, focusing on simplicity and efficiency, and integrated this with a preliminary backend and APIs. This prototype was not just a demonstration of technical capability, but a vivid portrayal of the fintech idea's potential. The result was a compelling and persuasive showcase that successfully attracted early-stage investment, proving the viability and promise of the concept.

Investor Attraction
Technical Validation
Market Readiness
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FinTech Startup Software Moonello

Increasing productivity for the nation’s largest telecom inspection company

At Moonello, we take immense pride in delivering tailored software solutions that empower businesses to thrive. Our recent collaboration with SGS Corp exemplifies the impact of our expertise. We crafted a comprehensive job tracking platform that not only streamlines their bidding process but also acts as a central hub for generating insightful reports. This versatile tool enables them to efficiently schedule and manage jobs across the nation while serving as an indispensable intranet for their dedicated employees. To ensure a seamless onboarding experience, we integrated a treasure trove of helpful videos.

10x company growth
98% job report accuracy
73% increase in project turnaround
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SGS Engineers Project Card


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